Oklahoma Hospital Association Launches New Website by Boston Interactive

BOSTON - Oct. 8, 2013 - PRLog -- Boston Interactive, a web design, development, and interactive marketing agency, is proud to announce the launch of the new Oklahoma Hospital Association website (www.okoha.com). This is the fourth hospital association website launched by Boston Interactive, adding the agency’s portfolio of advocacy-driven digital projects.

OHA was looking to update their online presence and reposition their website as a ‘hub’ of information for state hospitals to access the tools and resources necessary for successful patient and community service. It was important that the new site engage all of OHA’s audiences in order to increase readership and website use among hospital staff.

Boston Interactive developed the new Oklahoma Hospital Association website to serve as a driving force in the organization’s mission to advocate for their members. A major component of this included the creation of issue-specific landing pages that aggregate key news, resources, and reports pertaining to the subject. This achieved through a dynamic tagging system that distributes content throughout the site in order to provide visitors with multiple paths to find the information they seek. Additional integration with OHA’s membership database provides members with access to restricted reports by logging into the secure area of the website.

“We are very proud to partner with the Oklahoma Hospital Association for the launch of their new website,” said Boston Interactive Founder and CEO, Chuck Murphy. “The new online presence was created specifically to showcase OHA’s long-standing expertise in advocacy and we look forward to tracking the results.”

About Oklahoma Hospital Association – Established in 1919, the Oklahoma Hospital Association represents more than 130 hospitals and health care entities across the state of Oklahoma. OHA's primary objective is to promote the welfare of the public by leading and assisting its members in the provision of better health care and services for all people. OHA provides a variety of membership services including legislative tracking and representation, communications, educational programs, information and data, quality resources, workforce shortage initiatives and more.

About Boston Interactive – Boston Interactive was founded in 1999 and has successfully implemented custom interactive marketing solutions for hundreds of clients, ranging from mid-sized to Fortune 500 corporations to non-profit organizations. With experience and expertise spanning numerous verticals including healthcare, financial services, food and beverage, technology, higher education, and non-profit, Boston Interactive has been named a Top Agency by BtoB Magazine and was listed as the 10^th fastest growing company in Boston on the Boston Business Journal’s Pacesetters rankings as well as the 21^st fastest growing interactive agency in 2011. More information about Boston Interactive can be found at www.bostoninteractive.com.

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