Spire expands global footprint with inaugural venture into the MENA region

TANJONG PAGAR, Singapore - Jan. 29, 2021 - PRLog -- Spire's Middle East and North Africa's (MENA) joint venture is the latest addition to its seven full-service offices around the world. The joint venture is headquartered in Dubai, and offers consultancy services to Asia-based and multinational clients seeking to enter the MENA markets.

Comprising 20 countries and home to 6% of the world's population, the MENA region promises an abundance of opportunities.

Spire partners management consultancy Zask Associates, a UAE-based leading provider of business and strategy consulting, to set up Spire Research & Consulting Mena LLC. The joint venture will be led by Tarek Elhousseiny, a career banker who has steered American Express and Visa's expansion into the MENA markets.

Describing MENA as a region "on the cusp of change", Leon Perera, global chief executive of Spire Research and Consulting, expresses his team's beliefs in the incredible potential of the MENA region, as governments and private players look to diversify their economies and businesses. Leon also shares with the Business Times key indicators of the MENA region's dynamic business environment and the myriad of opportunities brought about by rising middle class consumption.

With Spire's core philosophy of being a partner that contributes actionable knowledge to its client's decision-making process, Spire Mena will seek to work with clients in the region to help them deliver unique solutions and contribute to the economic transformation of the MENA region in a meaningful manner.

https://www.spireresearch.com/newsroom/media/spire-expand...