BinaryIC Reimagines Online Candle Shopping with Yummi Candles Website Redesign on Shopify Plus

TORONTO - Jan. 20, 2025 - PRLog -- BinaryIC, proudly announces the launch of the newly redesigned website for Yummi Candles, a revered name in candle making since 1976. This significant digital enhancement on Shopify Plus has revitalized the brand's online presence, reflecting its commitment to quality and innovation.

Revamped Website for Enhanced Shopping Experience:

BinaryIC has meticulously developed a new user interface and user experience for Yummi Candles, dramatically improving site performance and user engagement. The redesigned website showcases more than 99 product variants on detail pages, with seamless navigation between products, despite the extensive variety. This has led to a 2% increase in conversion rates and a tenfold improvement in overall customer experience.

Key Enhancements Include:

• State-of-the-art UI/UX: A simplified and intuitive shopping experience designed to reflect Yummi Candles' brand ethos of quality and care.
• B2B Support on Shopify: Facilitating business customers with a dedicated B2B portal, enhancing order processing and customer service.
• Non-Refreshing Product Pages: Innovative solutions ensure product pages do not refresh when switching variants, providing a smooth and uninterrupted browsing experience.

From Our Leadership:

"Working with Yummi Candles to elevate their digital storefront has been a remarkable journey," said Tejash Shah, CTO of BinaryIC. "The positive impact on their conversion rates and customer feedback has been immensely gratifying. This project showcases our expertise in leveraging Shopify Plus to enhance online retail experiences."

About Yummi Candles:

Since 1976, Yummi Candles, operated by Neo-Image Candlelight Ltd., has been a beacon of craftsmanship in the candle industry. From its roots in Toronto, Canada, Yummi Candles has grown to serve a vast customer base across the U.S. with dedication and excellence.

About BinaryIC:

Binary Web Solutions India Private Limited, known as BinaryIC, is at the forefront of digital commerce and transformation. Specializing in Shopify Plus platforms, BinaryIC helps brands like Yummi Candles shine online. To learn more about BinaryIC's innovative solutions, visit our website:

• BinaryIC – Pioneering Digital Solutions (https://www.binaryic.com)
• BinaryIC – Shopify Plus Expertise (https://www.binaryic.com/shopify-plus)

To explore the new Yummi Candles website and experience the art of candle shopping redefined, visit:

• Yummi Candles – Every Candle Tells a Story (https://www.yummicandles.com/)

For further information, interview requests, or media inquiries, please contact [Contact Information].

Follow us on Social Media:

• Twitter/BinaryIC (https://twitter.com/BinaryIC)
• Facebook/BinaryIC (https://www.facebook.com/BinaryIC)

Hashtags for Social Media:

#ShopifyPlus #EcommerceSuccess #YummiCandles #CandleLovers #BinaryIC