Lake Shore Marketing Promotes Team Member

INDIANAPOLIS - Oct. 10, 2014 - PRLog -- “I’m proud to say that Liza will be transitioning from trainer to assistant manager here at Lake Shore Marketing,” said Andrew. “Not only is she reliable and passionate about the company, she is loyal and committed as well. These characteristics make her especially well-suited for her new role.”

Andrew explained that, as an assistant manager, Liza will be assisting with recruiting, planning events, and training initiatives in the workplace. She will be executing the vision of the director while maintaining the needs of everyone on the team.

“We can already see improvements in our team members, which we attribute to Liza’s influence,” he reports. According to Andrew, the firm maintains an environment of growth. Ambitious team members are promised upward mobility as long as they remain determined and engaged.

“Liza has proven herself to be highly accomplished,” concludes Andrew. “I have no doubt that she will continue on her trajectory of contribution to Lake Shore Marketing by raising the bar on behalf of our clients and the company itself. I look forward to watching her continue to advance professionally.”

Lake Shore Marketing Highlights the Importance of Team Recognition

Andrew relates that, as per her new responsibilities, Liza has already organized two outings for the team at Lake Shore Marketing. “Recognizing their efforts through these events not only makes our team members feel appreciated, but it also boosts their confidence and productivity,” he says. “These are important components of the firm’s culture.”

According to Andrew, one of the main catalysts of business success is creating a team of ambitious professionals who can work together cohesively. “We often provide opportunities for everyone to participate in social activities with one another as a way of fostering an upbeat and empowering company culture.”

There are various benefits to recognizing the efforts of team members by hosting social events. Andrew indicated that these outings are a means of expressing gratitude for hard work, strengthening personal and professional relationships, relaxing and having fun, stimulating creativity, and sharpening focus.

Other useful ways to recognize team members are to include them in company newsletters, to offer office rewards, to send them to conferences and weekend retreats. “The most important thing leaders can do, however, is to ensure that the workplace is a setting of transparency, trust, support, and growth,” stated Andrew. “When we invest in our team, our team invests in us.”

About Lake Shore Marketing

Lake Shore Marketing is a leading Indianapolis-based marketing firm with many years of experience serving their valued clients. They design and execute innovative on-site promotions that generate greater brand awareness, lasting consumer loyalty, and a stronger return on investment than conventional indirect methods. As industry leaders, they have expanded into new regions, giving them the national reach to connect with new demographics while maintaining the personal touch needed to engage the individual. Their team of branding specialists is equipped with the skills and knowledge necessary to create winning campaigns, and Lake Shore Marketing’s dedication to core values has separated them from their competition. To learn more about their interactive marketing techniques, visit www.lakeshoremarketing.com.