Lake Shore Marketing Encourages Promotions, Challenges Team

INDIANAPOLIS - Jan. 5, 2015 - PRLog -- “It is my goal to make Lake Shore Marketing a place where hard work and ambition are rewarded,” explained Drew, the firm’s director of operations.  “We promote our team members based on their impact and results, regardless of how long they’ve worked here or how good they are with office politics. As long as they bring their A game they can build their careers however they choose.”

To underscore his assertion, Drew points out that two team members have recently been promoted because of their excellent performances. “As people on our team show a level of expertise with our business model and methods, they move up in the organization. It’s really that simple.” To accommodate all the rising stars in the company, Drew has created a sales incentive competition to keep the firm growing and his people focused.

Lake Shore Marketing on Growth Through Sales Incentives

“The other managers and I at Lake Shore Marketing are determined to cultivate an environment that supports and empowers our team, encourages solidarity, and helps our associates grow personally and professionally,” stated Drew. “Our new sales incentive competition is designed to reinforce all three of these objectives, while helping the firm expand its influence.” The two recent promotions within the organization are the direct result of an earlier version of this program, with results so encouraging that Drew felt comfortable using it again right after the holidays.

The company’s leaders will be starting the initiative in January 2015. “We want to push people after the holidays and get the New Year off to a great start,” explained Drew. With its unique approach that inspires both competition and collaboration, the challenge is designed to keep associates both engaged and motivated. “I think the programs we have integrated have pushed the Lake Shore Marketing team to grow and network more than ever.”

As the year draws to a close, Drew and the Lake Shore Marketing team have much to be pleased with. “I am extremely proud of this team,” Drew smiled. “We’ve all grown so much this past year, as individuals, as professionals, and as an organization. I think we’re just getting started though, and with this new sales incentive program I know that 2015 is going to be our best year ever!”

About Lake Shore Marketing

Lake Shore Marketing is a leading Indianapolis-based marketing firm with many years of experience serving their valued clients. They design and execute innovative on-site promotions that generate greater brand awareness, lasting consumer loyalty, and a stronger return on investment than conventional indirect methods. As industry leaders, they have expanded into new regions, giving them the national reach to connect with new demographics while maintaining the personal touch needed to engage the individual. Their team of branding specialists is equipped with the skills and knowledge necessary to create winning campaigns, and Lake Shore Marketing’s dedication to core values has separated them from their competition. To learn more about their interactive marketing techniques, visit www.lakeshoremarketing.com.