Boston Interactive Launches New Website for Cayan, Formerly Known as Merchant Warehouse

BOSTON - March 10, 2015 - PRLog -- Boston Interactive, a full service digital marketing agency, is excited to announce the launch of the new Cayan™ website, www.cayan.com. Cayan, formerly known as Merchant Warehouse®, is a leading provider of payment technologies and processing solutions.

Cayan partnered with Boston Interactive to launch their new website in conjunction with a complete company rebranding. They were looking for a digital strategy that showcased the new visual identity and reflected their status as a leader in the payments technology space.

The new website features eye-catching design and a streamlined navigation that encourages users to learn more about the company’s solutions, rather than overwhelming them. SEO best practices were implemented across the site for stronger search rankings, while responsive website design allows users to access the website from any mobile device. Developed on the Kentico content management system, Cayan.com easily integrates with various marketing tools and enables both novice and advanced Cayan team members to update the site on a regular basis.

“The goal of this project was to not only showcase the new Cayan identity, but support the company’s business goals and core client base,” said Boston Interactive Founder and CEO, Chuck Murphy. “We are happy to have delivered a mobile-ready website that aligns both with the needs of the company and their users.”

About Boston Interactive – Boston Interactive, a full service digital marketing agency, was founded in 1999 and has successfully partnered with over 500 clients to help them achieve measurable online success. The agency’s work has spanned from mid-sized to Fortune 500 corporations, across numerous industries including healthcare, financial services, consumer goods, technology, higher education, and non-profits. Boston Interactive websites uniquely solve complex business problems through a user centric approach and metrics driven visual design. The in-house team of usability experts, designers and developers work side by side using emerging technology to execute a strategy that is tailored to each client’s specific business goals. For more information on Boston Interactive, please visit www.bostoninteractive.com.

About Cayan – Cayan™, formerly Merchant Warehouse, is the leading provider of payment technologies that give businesses a competitive advantage. From simple and reliable payment processing, to fully integrated, multi-channel customer engagement platforms, Cayan is continuously developing new ways for businesses to unlock the power of payments. Headquartered in Boston, the company has offices in the United States and United Kingdom. Cayan is one of the world’s fastest growing payment companies. For more information, visit www.cayan.com.