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Follow on Google News | Tourist Board draws crowds with cycle simulator at Outdoor ShowLancashire and Blackpool Tourist Board used a novel way of attracting the crowds to its display at a major show recently.
The computrainer allows people to get an exact replica of how it feels to ride on the road and other terrains. Several hundred people who visited the show tried the computrainer. Pennine Events Limited, one of the leading organisers of cycling events in the UK, operated the computrainer on behalf of Lancashire and Blackpool Tourist Board. Mark Sandamas, Director of Pennine Events, based in Bamber Bridge, near Preston in Lancashire, said: “Lancashire and Blackpool Tourist Board used our computrainer to draw visitors to their display and it worked well with several hundred people trying it out.” “The computrainer allows people to try out cycling and enjoy a virtual ride round the countryside.” He went on: “We have run the computrainer for this organisation and many others for several years now and it always draws the crowds because it’s fun and interactive.” “If an organisation wants to increase the number of visitors to an exhibition or trade stand or various events, the computrainer can really help.” The company says that it also hires out another unusual bicycle at various events, called a ‘Cycle Smoothie Maker’, which creates a fresh, healthy, and tasty smoothie for those pedalling the machine, and this is equally popular. For further information about Pennine Events, please visit www.pennineevents.co.uk or ring 01772 447 979. -ENDS- Date: 21.04.10 Caption: one of many visitors to Lancashire and Blackpool Tourist Board’s display at the Outdoor Show is pictured trying out the cycle simulator Notes to Editors: Pennine Events specialises in organising sports, leisure, and health events, for councils, charities, health authorities and private companies, across the country. It organises some of the most high profile cycling events in the UK including this year’s National Road Race Championships. For further information about Pennine Events, please visit www.pennineevents.co.uk Issued by Red Flame Marketing on behalf of Pennine Events Limited. www.redflamemarketing.co.uk For further information, please contact Richard Boyd at Red Flame Marketing on 0161 212 1113 or 07792 819 059. End
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